Dushyant was designed for television, while Prakash was a favourite of newspapers.Īlso Read: All that was wrong in the animal books and films of my childhood

Ramayana was for greeting cards, Murali for marriage invitations. When font designer Rajeev Prakash talks about the typefaces he designed in the 1990s-2000s, he uses more prosaic utilitarian terms. Modern typefaces can sound like Tinder bios. Kantata Aksara “inspired by Indian culture has beautiful gestures with a touch of tradition”. Baloo has “a subtle tinge of playfulness”. Mukta is “contemporary, humanist” yet “modest and versatile”.